Rage Against The Branding Machine

So, a grass-roots Facebook campaign sees "Killing in the Name" beat X-Factor winner to the Christmas number one in the UK.

Earlier this year in June, Starbucks opens an experimental "stealth store" with little visible branding (15th Avenue Coffee and Tea - "inspired by Starbucks", but actually copied en masse from local stores in the area), sending the advertising agency in a spin. Has the worm finally turned?


http://news.bbc.co.uk/1/hi/entertainment/8423340.stm
http://www.marketingmagazine.co.uk/news/923157/Unbranded-Starbucks-stores-attempt-new-brew/